They need to do Kushina=Naruto and Minato=Hinata because Kushina is too much like Sakura. So when people years ago tried to do Kushina=Hinata it was picked apart pretty quickly.
Both of them have long hair...ok so did Sakura at one point, and Kushina has her long hair due to the fact Minato likes her hair. Hinata has it just as a shorthand to make clear she is from a noble family.
They were both abducted by the Cloud(Black) Ninjas. Due to the race the Cloud ninja are often depicted as it is not allowed to depict them as evil. So this parallel is buried. Also Minato rescued her, Naruto didn't.
Minato complimented Kushina's red hair just like Naruto complimented Sakura's forehead...with he never really complimented Hinata beyond a "you are all right" once.
So they had to switched to Minato=Hinata as they are both the calm one, and Naruto=Kushina as they are the energetic one. No matter how shallow that is compared to NS=MK.
Tsunade also concluded that speech by saying Naruto likes big breast as the final ultimate conclusion of why they wouldn't work out.
Again, the switched was a last minute thing because he was told "fans wanted it" and it would help out Ikemoto's manga sales.
He is not going to do anything that stabs Ikemoto in the back. At least not intentionally.


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