https://boundinginto...asingly-boring/
"‘Naruto’ And ‘Bleach’ Anime Studio President Rejects Idea That Anime Should Conform To Western Standards: “If You Make Animation With That In Mind, It Will Become Increasingly Boring”
In adding his voice to the increasing number of Japanese creatives who have found themselves unhappy with the ever-growing demands that their works be altered in order to accommodate Western sociopolitical standards, anime production studio Pierrot Co. Ltd. President and CEO Michiyuki Honma has warned that, should his respective medium change its core identity in order to attract overseas audiences, the results will “become increasingly boring”.
Honma, who during his thus-far tenure at the studio has overseen the production of such anime series as Bleach/Bleach: Thousand Year-Blood War, Naruto/Naruto: Shippuden/Boruto: Naruto Next Generations, and Kingdom, offered his thoughts on this hot topic while speaking with Japanese entertainment news outlet Comic Natalie for their anime studio-staff centric interview series, Anime Studio Chronicle.
Huh. Well to be fair they are the perfect example how trying to appeal to a Western audience backfires.
Also 30% of their earnings are oversea meaning international sales. That means 70% of Naruto-Boruto earning's are from The Domestic Japanese Market. So when we see it doing bad (below average) over there, that is most of their earnings already.
Also SP hasn't released an anime movie since Boruto. So they haven't gotten any new movies that would eclipse it like other series have. http://www.narusaku....showtopic=16678