Whoever made the decision to go with NH/SS need to be called out so that they don't do the same in other franchises.
Since the ending, it is very obvious more than ever that Hinata and NH just doesn't sell. So, there's really no strong justification to make it canon other than appeasing minor fans and minor voices in the production department. It purely is, a bad business decision.
The story is not structured to support NH/SS until the last minute pivot. People complained the lack of development to make it canon and the foundation for its subsequent Buruto continuation. To build a continuation series, you'd need a strong foundation. The elements that support strong foundation is a good storytelling and a loyal fanbase. Both of which, Kishimoto removed --by all means, NS is just a side effect of a good storytelling about growth, sacrifice and achievements. It has the solid foundation that even if the series is to continue, it will at least be in a better position.
Someone made online recap on Boruto sales. It's not doing great (roughly 10% per volume of what Naruto used to sold in the past, even during its non-peak).
That makes me giddy inside. Thank You!