QUOTE
Hello, everyone.
I'm K, from the Toho advertisement department - and I am in charge of this year's Naruto movie.
It will open to the public on the 28th of July (Saturday), and it will stay in the theatres for 2 months!
By the way, since we opened a facebook page, I think that from now on we'll be writing lots of things about Naruto and the current status of the movie publicity.
Please, all of you Naruto fans - if you like the movies, help us out!
Okay, let's end the greetings now.
Today there was a meeting at Shueisha. Many people have partecipated in the movie production. In my opinion, since what we do is something that gets reported to a lot of people, holding assemblies or meetings and hearing the opinion of those same people is very important. Since it's a movie that Kishimoto-sensei himself has partecipated in, the people involved are working even harder than usual! (Though we work hard every year!)
Today, at the place of the meeting, I talked about the 'setup' of this year's Naruto movie.
Do you usually go to the cinema, everyone? There you can see the posters and the preliminary announcement, but to whom and how should those publicity tools convey the movie points? The people in charge of the movie advertisement prepare those things while arguing and exchanging many ideas.
For example, one of the important points to be conveyed is the idea of 'setup'.
Is it science fiction? Is it an historical play? Is it a love story? Is it a mistery? Is it an horror? It must not only be cool, it must be able to communicate easily to the audience, and make them think 'Why not go take a look at the movie theatre?'. (Though in the few words above there aren't just the kinds of works that I can explain...)
Well, the other day - after the movie advance notice confirmation - I realized once again.
In this year's movie 'the very setup of Naruto' will become part of the movie charms...
So today, we'll talk about the story of Naruto the ninja.
The ninja Naruto, who’s got a demon beast sealed inside him because of his father and mother, who gave their lives to rescue the village – gets drawn into a genjutsu world by a masked man who aims at the power of that very demon beast.
In that genjutsu world, Naruto comes across his father and mother – who should have been dead.
Even though he understands that he’s falling for the masked man’s trap, Naruto cannot help being conflicted at the comfort he feels after meeting with his parents…
Furthermore, even in this genjutsu world the evil hand of the masked man draws near…
What I mean to say is that this movie shows precisely Naruto character’s growth to adulthood, based on his formation. In other words, I think that the character's ‘setup’ - that tends to get overlooked in the movie versions of this long serial story - will become part of the movie appeal. It’s certainly a movie that could only be written by Kishimoto-sensei!
Therefore, I think that this year’s movie will be lots of fun for fans of the Naruto manga. (There are quite a few comical elements too. This was also introduced in the Shonen Jump issue sold on 6/4, but the characters in the genjutsu world differ quite a lot from usual! Just by hearing the after recording, it sounded really interesting.)
I think this could become the sort of movie that could introduce people who do not know anything about ‘Naruto’ to the Naruto world.
Well, this became kind of long.
Everyone, if you go to the theatre and see the poster, try thinking something like 'What were they thinking of when they made this poster?', it could be interesting!
QUOTE
Good evening, I’m K from the advertisement department.
Today we held two meetings to talk about a new movie poster. We gathered ideas and discussed with each other, it was fun! (Whenever we can’t get any ideas it’s really hard…)
Yesterday we talked about posters too, but today we'll continue a little.
When we make a poster, first we have a designer from the anime staff make a rough sketch – but what kind of rough sketch should it be? And what kind of drawing should it become after it gets colored? From then on it gets less interesting.
By the way, have you seen this year’s movie poster?
You can see it if you go to the official movie homepage, but this year the main image of the movie is a drawing by the original author, Kishimoto-sensei. To be honest, such things almost never happen. (Because when one is busy working for a serialized manga, drawing something for anything else becomes really difficult.)
When I saw the main image for the first time, it was at the end of February. I thought it was a good thing that we were able to get such an intense drawing. (Thank you very much, Kishimoto-sensei.)
By the way… this facebook page has already received many ‘So good’ messages from all around. Thank you. I understand that the Naruto manga is liked not only in Japan, but all around the world.
I guess if they ever made Olympics for comic popularity, Naruto would be a contender for the supreme gold medal. (laugh)
Anyway – from the point of view of a person from the advertisement department – both sensei’s drawing and the images drawn by everyone in the anime staff are very important assets.
We’ll be taking good care of them, together with all of our fans.
